What is an AI agent and what tasks can it do for your business?

In many companies, a portion of the day is spent on the same tasks: answering the same questions, confirming appointments, preparing the monthly report, or reminding a client who abandoned a purchase. These tasks are necessary, but they take time away from what a person truly needs.

What is an AI agent and how can it help you with repetitive tasks? In this article, we explain what it is, how it differs from a chatbot, what tasks it can handle in your business, and how we get them up and running. AI agents for businesses in Batlle.

What is an AI agent

An AI agent is an artificial intelligence-based assistant that handles a specific task from start to finish. It understands what your customers ask for or what comes from your tools, acts according to the rules you define, and alerts you when something requires your input.

It's not a generic program that does everything: each agent has a defined job, such as handling WhatsApp messages, managing reservations, or preparing a report, and only accesses the information they need to do it.

AI agent and chatbot: how do they differ?

A traditional chatbot responds with prepared phrases to pre-written questions. If the customer asks a different question, it gets lost.

An AI agent understands questions phrased in any way, consults real data (your catalog, your schedule, your orders), and completes actions: confirming a reservation, preparing a document, or sending an email. And when it doesn't know something, it doesn't make it up: it passes the conversation on to your team.

Six tasks that an AI agent can take on in your business

Each agent is dedicated to a specific task. These are the tasks that save the most time in the companies we work with.

Customer service via WhatsApp

Get instant answers to frequently asked questions about products, prices, shipping, delivery times, and warranties. Your team only intervenes when necessary. It's ideal for online stores, service companies, clinics, and law firms.

Reservations and appointments

Your clients can book, change, or cancel reservations via WhatsApp or the website at any time. The agent checks availability, confirms bookings, and sends reminders to minimize no-shows. Ideal for clinics, restaurants, beauty salons, and offices.

Recovery of abandoned shopping carts

It detects unfinished orders and contacts the buyer with a personalized message and, if you choose, a discount. These are sales that are currently being lost without anyone doing anything about it.

Automatic reports

It gathers data from Google Analytics, Search Console, and your SEO tools, creates charts, writes commentary, and delivers a branded report. It's also useful for sales reports, campaigns, and social media.

Content for social media

Prepare the publication schedule, write the texts in your brand's tone, and suggest images based on your products, new releases, and events. Nothing is published without your approval.

Acquisition and follow-up of contacts

When someone contacts you through your website, LinkedIn, or email, you respond immediately with a personalized message, schedule a meeting, and notify them. You arrive at the meeting with the client already interested.

If your company has other tasks that are repeated daily, such as preparing quotes or answering calls, we can also consider a customized agent. You can see all the agents on our website. AI agents page.

It works with the tools you already use

An AI agent doesn't force you to change programs. It connects with what you already have:

• Website and online store: WordPress, WooCommerce, Shopify, PrestaShop, Magento, Ecwid, Wix and any platform that allows connection via API.
• Mail and courier services: Gmail, Outlook, WhatsApp, Instagram, Messenger and Telegram.
• Agenda: Google Calendar and Calendly.
• CRM and management: HubSpot, Holded, Notion and Google Sheets.
• Marketing: Mailchimp, Google Analytics and Search Console.

If you use a different tool, we'll review it in our first conversation.

How do we launch an AI agent?

At Batlle, we've been helping brands communicate and sell for 35 years. An agent is another way to connect with your customers, and we approach it with the same care as a campaign or website. The process has four steps:

1. Conversation. Tell us what tasks take up your time and together we'll see which ones make sense to automate.
2. Proposal. We'll send you a final proposal: what the agent will do, with what tools, the price, and the deadline.
3. Start-up. We configure the agent with your business information and test it with you before opening it to your customers.
4. Follow-up. We reviewed how it works, adjusted the responses, and improved it with real-world use.

You're always in control. We'll work with you to define the tone, vocabulary, and topics the agent can discuss. Important information won't be shared without your approval, and you can pause the agent whenever you want.

How much does an AI agent cost?

Each agent has two parts: an implementation fee, which covers design, configuration, and testing, and a monthly fee that includes maintenance, monitoring, and improvements.

Since every business is different, we finalize the price and timeframe in a firm proposal after our initial conversation. Third-party costs, such as WhatsApp conversations that Meta bills for, These are detailed separately. The usual approach is to start with a single agent, the one that saves the most time, and add others when results are seen.

Frequently asked questions about AI agents

Do I need technical knowledge to have an AI agent?

No. We handle the setup and maintenance. You provide us with your business information and verify that the agent responds as you expect.

What happens if the agent doesn't know an answer?

She doesn't make it up. She tells the customer and passes the conversation on to your team so a person can handle it.

Will an AI agent replace my team?

No. It takes care of repetitive tasks so your team can dedicate their time to what their judgment needs: customers, sales, and decisions.

What happens to my customers' data?

Each agent only accesses the information they need for their task, and we help you report on its use in your privacy policy.

Try it before you decide

The best way to understand what an AI agent is is to talk to one. Batlle's WhatsApp messages are handled by our own assistant. Text "Hola Batlle" to 682 414 644 and ask him how it would work in your business.

If there is a task in your company that is repeated every day, tell us about it and we will tell you if an agent can take care of it. Request information using our form and we will respond with an initial assessment.